It all started when Niels Bonefeld visited a small village in the mountains of Tanzania in 2005. Among the people he met, owning a bicycle was more than a lifestyle choice. Bicycle owners could access education and healthcare as well as increasing their income by improving their range and speed. Bonefeld knew his housing association scrapped about 400 bikes a year, so the potential resource in Denmark must be huge he thought.
Discovering that about 400,000 bicycles are discarded each year in Denmark, he approached his cousin Henrik Smedegaard Mortensen – Read full article here.